About Us


Who We Are

Kanvar Group brings international beauty labels and confectionery from across the globe ensuring that beauty reaches everyone without compromise and our customers get supreme quality products. Established in 2010, it is the holding company of renowned international beauty brands like Makeup Revolution, L.A.Girl, Wet n Wild, Superdrug etc and also a very famous confectionery brand called Fini.

Our Philosophy

We believe that beauty belongs to everyone and should be accessible to all without compromise. We have committed to making this a reality by ensuring that each of our customers is exposed to the best the beauty industry has to offer at modest price points.

What We Do

We are the authorised and exclusive importer of very famous international beauty brands.

We have a team of brand managers, product designers,visual merchandisers, buyers and sales and marketing team. This entails a sound system backed by customized marketing initiatives and promotional standards consistent with the luxury experience.

In 2016, we launched our website called HOKMakeup which has become a very important part of our organisation in which we directly interact with our consumers. HOKMakeup brings the most loved beauty brands from across the globe while ensuring that our consumers get supreme quality cosmetics at modest price points.

We also have exclusive rights to manage the Indian social media handles of Makeup Revolution, L.A. Girl, Wet & Wild, Physicians Formula, etc.

Recently we have made our foray into Shopper’s Stop and general trade outlets totalling to about 500 general trade outlets and approximately 200+ modern trade outlets. Makeup Revolution is sold in very famous stores like Shopper’s Stop, Nykaa, NewU, Lifestyle etc.

We also wholesale into the beauty network of makeup artists.

Headquartered in Delhi, we have a warehouse capacity of 20,000 sq.feet with around 100 employees.

Our Strengths:

  • Partner of choice for international luxury brands
  • Deep understanding of the Indian luxury market
  • Access to premium real estate across India
  • Own established Indian premium brands
  • Experienced management and operating team

Our Group Companies:

Kanvar Corporation

KanvarConcos Distribution Pvt Ltd

Hok Beauty Pvt Ltd